This event has ended!
View current events hosted by Social Media Breakfast Austin
SMB Austin 12: Getting social with PetRelocation.comWednesday, January 27, 2010 from 7:30 AM to 9:30 AM (CT)Austin, TX |
|
Event Details
Update: The final batch of tickets will be released at 10:00am CST on Monday, January 25.
--
It's time for another Austin Social Media Breakfast! Connect with your fellow practitioners and enthusiasts at Mandola's Market in North Austin on Wednesday, January 27, 2010.
Event details: Getting social with PetRelocation.com
We kick off our 2010 SMB Austin schedule with a presentation from one of Austin's fastest-growing companies!
Join Kevin O'Brien and Rachel Farris from PetRelocation.com for a look into their furry, four-legged online world of social media. For tail-wagging evangelists, social platforms are quickly becoming the fastest-growing dog parks out there. Kevin and Rachel will speak from two very different perspectives: 1) the CEO's overview of why social media is important to the company 2) how a social-media employee manages the day-to-day reality of keeping the online conversation going.
Kevin and Rachel will also discuss how C-level executives and managers can work together to take new-media ideas and turn them into results.
Check out PetRelocation.com's social-media content:
Blog | Facebook Page | Twitter: @PetRelocation | YouTube | Online community
Agenda for SMB Austin 12
* 7:30-8:15am
Event begins. Food, drink, and mingling.
* 8:15-9:00am
Presentation from Kevin and Rachel and Q&A/discussion
* 9:00-9:30am
More mingling and wrap-up
About the presenters
Kevin O'Brien (@_OB_) is the CEO and co-founder of PetRelocation.com. Prior to starting PetRelocation.com with his wife Angie O'Brien, Kevin was an early employee of HotJobs.com, from its startup days in 1998 to going public and then being acquired by Yahoo! in 2001. This move allowed Kevin to self-fund a doggie daycare and pet taxi service that became PetRelocation.com. Although it began as a local business, PetRelocation.com has evolved into a worldwide door-to-door pet travel service, in no small part due to its large online presence. Kevin, never one to shy away from new-media trends, has continued to push the pet-industry envelope by fostering the company's social culture online as a way of bringing together communities of pet lovers on microsites like MyPetMove.com and TwitPets.com.
Rachel Farris (@MeanRachel) is the director of PR and new media for PetRelocation.com. She was hired as the second employee at PetRelocation.com in 2006 and while working in sales and customer service, she offered to start the company blog. As social media became more important to the PetRelocation.com brand, Rachel was promoted to a full-time online evangelist, authoring the PetRelocation blog and managing the company's Facebook and Twitter pages. Since then, she has continued to collaborate with Kevin to grow PetRelocation.com's online presence through social media by securing partnerships and building relationships with other pet, travel, and relocation websites.
Ustream coverage
Can't attend the event in person? We'll be Ustreaming the action beginning at 8:15. Here's where you can follow along: SMB Austin Ustream Channel
This event is free
There is no cost to attend SMB Austin 12 itself, but attendees pay for the cost of their own drink and/or food. See the Mandonla's Market offerings for coffee and pastries.
About the Austin Social Media Breakfast
The Austin Social Media Breakfast series is organized by Maura Thomas and SMB founder Bryan Person; it brings together social media veterans and newcomers alike for a morning of eating, meeting, sharing, and learning.
Marketers, PR pros, entrepreneurs, business communicators, bloggers, videobloggers, podcasters, students, new-media enthusiasts, Twitterers, community managers, recruiters, online social networkers, etc. are all welcome!
Making online media?
Please use the #SMBAustin hashtag on Twitter and SMBAustin tag on Flickr.
Questions?
Please contact:
Bryan Person: Bryan - AT - SocialMediaBreakfast - DOT - com
When & Where
Mandola's Market
4700 West Guadalupe
Suite 12
Austin,
TX 78751
Wednesday, January 27, 2010 from 7:30 AM to 9:30 AM (CT)
Add to my calendar
Hosted By
Social Media Breakfast Austin
The Austin Social Media Breakfast series is an educating and networking breakfast meetup organized by Bryan Person and Maura Thomas.
--
The Austin Social Media Club | @SMCAustin meets the third Tuesday of every month. Part think today. Part curiosity. All new media!
